Leading social media platform

Delivering the expertise needed to shape the future of social media.

Leading social media platform

Delivering the expertise needed to shape the future of social media.

What we did

Extensive user testing provided a leading social media platform with UX design recommendations to aid new product development.

Challenge

As a global social media brand, rapid feedback and usability testing is needed, often with discovery research to provide insight into potential users of established and new release features, tools, UX and platforms.  

Approach

For each project we run in partnership with the brand, we complete several rounds, or sprints, of usability testing. For each sprint, we set up candidate sessions quickly with a wide array of specific audiences, delivering prompt feedback on the product to meet the client’s requirements. As we conduct multiple rounds of testing, we often support the client teams over the course of the development of a product, providing valuable voice of the customer insight at each step of the journey.  

Outcome

Our partnership has grown over the years and continues to expand into other areas, products and recognised brands. We enable client teams to deliver outstanding products with rapid iterative testing, supporting them with developing the world-class products that are used daily by individuals across the globe.  

We’re proud that, through our ability to conduct rapid tests of products and provide user-centric research, we have been part of the brands journey as a world-leader in user-centred design.

ExperienceLab Logo

Let's talk

0203 910 7710

Join our mailing list

info@experience-lab.co.uk

Linkedin Twitter

UK
Crowne House, 56-58 Southwark Street
London SE1 1UN  

Australia
Level 14, 535 Bourke Street Melbourne Vic 3000  

Middle East
Rolex Tower, Sheikh Zayed Rd, E11, Dubai  

serco

Experience Lab is part of Serco Group plc.